Top tips for acquiring new members

Top tips for acquiring new members

No matter what kind of association you are, members are at your core Though great effort is often put into retaining your members lapses inevitably happen, meaning there’s always a need to find new members. Member acquisition is more of a challenge than retaining your...
Is your database losing you members?

Is your database losing you members?

Here’s why your website and CRM should be integrated Your website is your members’ central hub – their go-to point for their relationship with you. Almost 7/10 membership associations have integrated their website and CRM/AMS systems (according to the latest...
Avoiding the 7 deadly membership sins

Avoiding the 7 deadly membership sins

The 1st Sin: You dont have enough online services 54% of customers have higher expectations for customer service today compared to one year ago, and Gartner predicts that 89% of businesses will be competing on customer experience ALONE. Today’s members have huge...
Is your membership retention strategy working?

Is your membership retention strategy working?

Adding value to your membership programs Do you know the lifetime value of your members? Do you know how much it costs to recruit a new member vs the cost of retaining members? According to the Memberwise Digital Excellence Report 2019, member retention is in the top...