Cloud9 CEO Carlene Jackson’s latest article for CLH News – a leading publication for caterers, licensees and hoteliers – has detailed five steps for hospitality business success.
Carlene encourages businesses to view customers as individuals rather than transactions, and to look for partnerships with like-minded businesses.

“Your customer data is a gold mine. No matter what size your business; whether you run a pub, boutique hotel or restaurant, you’re amassing valuable data every day. You don’t need to be a big business or technological whizz to make use of the data – it involves some organisation, common sense, and a little bit of affordable tech.

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